Destination Workplace: A Webinar Series by Cpl’s Future of Work Institute

We have an opportunity to rethink how work works. To look afresh at creating organisations that are both experiential and transformative by design. In order to do this, leaders must harness creativity and embrace insights, methods and models from new and often surprising places.

Throughout this webinar series, we will engage and collaborate with experts across diverse and unexpected fields to provide practical insights and perspectives on what is needed to create a ‘destination workplace‘.

These are virtual, engaging and interactive sessions designed to provide you with practical tools you can implement today.

Destination Workplace Webinars

Webinar 1: Crafting Workplace Stories that Attract, Engage and Inspire

Barry Winkless Cpl CSO, Head of Future of Work Institute and author of upcoming book (2021) Tales of Direction & branding and integrated story expert Klaus Sommer Paulsen CEO & Founder of AdventureLAB

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Join Barry and Integrated Story expert Klaus Sommer Paulson as they share insights and learnings from their experiences in strategic and brand storytelling, Barry’s upcoming book ‘Tales of Direction’, and Klaus’ adventures in implementing integrated storytelling into organisations.

About the Panel

Barry Winkless, CSO & Head of Future of Work

Barry currently drives the strategic direction of Cpl in collaboration with the CEO and senior leadership team. He also leads Cpl’s Future of Work Institute, which explores, questions and advises on key areas important to the future of working and the workplace for business leaders globally.

His core areas of expertise are strategy, innovation, change and engagement and he has led multi-disciplinary teams in delivering significant projects for clients.

A frequent author and speaker at international events, Barry is committed to changing the views of what the future of work really means for today and what it could mean for tomorrow.

Klaus Sommer Paulsen CEO & Founder of AdventureLAB

Besides his work as an award-winning storyteller, designer and creative director, Klaus Sommer Paulsen has been involved with professional training and education since 1995.

He has designed and led courses and programs for various companies, associations and learning institutions, bringing theory and practice together from design thinking, hybrid innovation and experience design. Klaus is AdventureLAB’s lead developer on the Integrated Storytelling principles and practices, a strategic design tool for creative and business development that merges story and experience in new ways.

Klaus is also a member of Themed Entertainment Association’s International Board, Chair of VIA University College’s Multiplatform Storytelling & Production BA programme and is currently developing an Integrated Storytelling course for a new MBA programme at Parnu College.