Database Marketing- Lead Management Rep

Database Marketing- Lead Management Representative

Job Description Summary: 

CPL are delighted to be working with global Fintech Company on this Database marketing Representative opportunity on a fixed term contract, based in Dublin City.

As a Lead Management Representative within the Database Marketing team, you will be responsible for managing & prioritizing leads flowing through from within the Demand Generation COE team & partner Concentrix.  

The successful candidate will be passionate about B2B lead qualification and capable of managing dependencies of varying complexity to drive sales and revenue growth.   

Job Description: 

•           Delegate, manage Campaign/Lead priorities and expectations with our Lead Qualification partners in Concentrix 

•           Monitor the execution of all lead generation related campaigns and maintain strong governance around lead quantity and quality to ensure global alignment within the team 

•           Liaise with Concentrix Management and collate campaign feedback on behalf of Database Marketing team   

•           Manage Lead Qualification dashboards & In-House reporting 

•           Collaborate with stakeholders around active campaigns and review/escalate on quality feedback 

•           Partner with the ABM, GTM and Growth teams to support lead generation programs across the globe  

•           Identify areas of inefficiency within lead qualification and propose solutions that will scale as the Global Lead Qualification Team grows. 

•           Liaise with stakeholders on lead or opportunity quality 

•           Perform other related duties as assigned by Database Marketing Director 

Job Requirements:  

•           2+ years of experience in B2B lead generation experience with global experience preferred but not essential  

•           Proven understanding of commercial data and how to leverage that to drive marketing and sales campaigns 

•           Working knowledge in relevant technologies: Salesforce, Teradata, Eloqua, JIRA, Excel 

Experience  

•           Ability to drive collaboration within a matrixed environment and thrive in an unstructured environment 

•           Strong communication skills and results-oriented 

•           Strong interpersonal skills and an appreciation of diversity in teamwork 

For further information please contact Keely Parsons on 018955779 or email your CV to [email protected]

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