Sales and Marketing Manager – Homeland Group

Key Responsibilities:

Develop and implement marketing strategies to attract potential buyers.
Create compelling property listings, advertisements, and promotional materials.
Utilise various marketing channels, including online platforms, social media, signage and print media to promote properties.
Stay updated on market trends and competitor activities.
Generate leads, screen prospective purchasers/tenants accordingly, coordinate & conduct property viewings.
Provide guidance and assistant to buyers. Intermediate negotiation process, consult clients on market conditions, prices, mortgages, incentives, legal requirements, and related matters.
Develop networks and collaborate with legals, construction team and other stakeholders to ensure timely delivery of sales.
Generate and manage relative documents and registers
Maintain accurate records
Address after-sales queries & issues promptly and efficiently.
Implement property improvement initiatives to enhance value and attractiveness.

Core Competencies:

Communication Skills: Exceptional communication and interpersonal skills, with the ability the build and maintain client relationships.
Flexibility: Willingness to work flexible hours, including evening and weekends if required
Organisational Skills: Excellent organisational and time management abilities with ability to prioritize tasks effectively.
Team Player: Strong collaborative skills, with the ability to work effectively as part of a multidisciplinary team and contribute to a positive work environment.
Problem Solving and Decision Making: Strong analytical skills to identify issues, assess risks, and develop effective solutions. This involves making informed decisions and adapting to changing circumstances in a dynamic property market.
Ethical Conduct: Adherence to ethical standards and professional integrity in all dealings with clients, colleagues, and stakeholders. This includes maintaining confidentiality, honesty, and transparency in all transactions and interactions.

Qualifications:

Degree in Real Estate, Business Administration, Marketing or related field (preferred)
Proven experience in property sales
Proficiency in Microsoft Office and CRM systems.
Strong sales and negotiation skills, with a track record of achieving targets.
Knowledge of property management principles, real estate laws, regulations, and industry standards.
Full clean Irish drivers licence.
PSRA licence (preferred)

Additional Comments:

The Property Sales and Management team typically work in an office setting but may also spend time visiting properties and meeting with clients.
The job may require occasional travel to attend property viewings, meetings, and industry events.
Work hours may vary, including evenings and weekends, to accommodate client schedules and property management needs.